ABOUT GENUINE APPAREL FACTORY

In an uncertain world climate where things seemed to have temporarily shut down, Genuine Apparel Factory (Genuine AF) started as way to express ourselves artistically. Coming from a background in entertainment we seek to put a bit of entertainment value into our product designs. Influenced by pop culture and playful memories of the past… It is the sense of nostalgia that inspires us to motivate others to remember their more lighthearted selves and the things that bring them joy.

MISSION STATEMENT

There is great freedom in being able to be exactly who you are. We believe that what you wear has a bearing on how you feel about yourself and your vibe the day you wear it. It is our goal to provide quality products that are comfortable, laid back and stylish, with the intention of inspiring and/or transforming you into  even more confident, fulfilled individuals... Allow yourselves to express and share what makes you uniquely you. Essentially, we hope to create products that will tap into what makes you happy and help to advertise your personality.

We are open to hear any suggestions about what makes you feel nostalgic or could have made your customer experience more enjoyable. Contact  info@genuineapparelfactory.com

Be original and live a life that is genuine for you.